This week we’re continuing our deep dive on how Sports Entertainment works. Last week we talked in detail about how the big Sports Leagues operate to write their storylines and book their shows. This week we’re talking about the other half of the equation = The fans that watch it! That’s us! That’s you! How do the big promotions see their fans? What type of fans are there? How do we impact what we see on TV every week? Plus, what the NBA is doing wrong (hint: a lot), update on Josh Rosen’s car crash, and more!